Reach more of the people who matter most. We interview your senior leadership, clients, and prospects, and carry those conversations to a senior global marketing audience.
Cannes is where existing relationships deepen, new ones begin, and opportunities move forward.
We interview your senior leadership, your clients, and your prospects on The Business of Marketing. The show carries those conversations to our audience, and the audiences they reach in turn.
Each interview produces a content library you own and use across your marketing. Distribution into the largest marketing community on LinkedIn at 2.5 million senior marketers. Sharp social cuts your team can run. Long-form articles for sales follow-up. Executive briefings for the accounts you most want to influence.
Your week, multiplied. Your message, everywhere your buyers are.
Your event is a moment. We extend its reach.
The Business of Marketing Live brings the show to your stage. Senior interviews, recorded in front of your audience, with editorial weight that no one else at the event can offer. Your guests see something worth showing up for. The conversation becomes the moment they remember.
Then the conversations multiply. Repackaged as podcast episodes, social cuts, articles, and briefings, distributed into the largest marketing community on LinkedIn at 2.5 million senior members and into the feeds of the buyers, clients, and prospects who could not be there. Yours to use across your own channels.
Wherever you are hosting clients and prospects, we work around it. For teams at Cannes without a venue, we have a space on the Croisette.
Fully mobile. We come to you. Your space, your brand, your meetings. On stage, privately, or around a table, at times that fit your schedule and your guests.
For teams at Cannes without their own space. A penthouse venue on the Croisette, set up for recording, and for the senior conversations you want your clients and prospects to be part of.
Your week. Your event. Your accounts. Your audience. The shape of the programme follows the work you need it to do.
Every conversation begins with a brief from you and a question set we agree before we record.
From £2,500.
Distribution into our 2.5M LinkedIn community. A senior interview. A video highlight. Podcast distribution.
Programmes scale from there to year-long account development.
Business is won through relationships. Accounts are grown through relationships. Reputations are built on relationships.
The Business of Marketing is a relationship development instrument. The interview opens the door. The show carries the message. Conversations a prospect already remembers. Content they actually want to receive. Reasons to keep the relationship building, long after the week is over.
Interview the prospects you want to reach. An invitation onto a senior podcast opens doors a cold approach cannot. By the time you send them the published episode, the relationship has already started. Your Cannes becomes their inbox for the rest of the year.
Interview the clients you want to keep close. Invite them onto the show. Make them famous in front of the largest marketing community on LinkedIn. A published conversation is a gift that reminds them why they chose you, and gives your account team something to return to across the year.
Interview the leaders whose endorsement carries weight. Contribute a point of view alongside category names your buyers already follow. The show carries it into the largest marketing community on LinkedIn at 2.5 million senior marketers. It becomes the public record of where you stand and what you stand for. Reputation that pre-sells your team into rooms it has not been in yet.
Every interview is published on The Business of Marketing podcast and distributed into the largest marketing community on LinkedIn at 2.5 million senior members. Conversations also reach 110,000 newsletter subscribers and over 1 million podcast streams. More than 50% of the audience is at VP level or above.
No. Many teams record in their own activation and we come to you. Teams without a venue record at Le Rooftop, our penthouse space on the Croisette. Both work, and the content is the same either way.
Yes. The Business of Marketing Live is built to record on stage at events you are hosting, in front of your own audience. The format and crew are fully mobile, and the recording becomes a published episode plus the social cuts and articles your team can run after the event.
Yes. Most of the commercial value comes from interviewing the clients and prospects you want to win, grow, or build reputation with. Your team handles the warm introduction, we handle the production, and the interview itself becomes the relationship move.
The show is published under The Business of Marketing, which is where the senior audience sits. Your company is named in the episode introduction and close, across every article, and across all assets you receive. White-label arrangements can be discussed on a brief.
Edited audio goes live within three weeks of recording. Feature articles follow within four to six weeks. Any longer-form assets like executive briefings publish within eight weeks. Your team has the content in hand within weeks of the conversation.
Yes. Every asset (episodes, articles, video cuts, briefings) is licensed for your own use. Post it on your website, include it in sales decks, run it as paid media, use it in ABM sequences. It is built to be useful inside your go-to-market, not only ours.
Absolutely. Some of the strongest programmes are a single interview with a key prospect, recorded and published with full editorial weight. We scope from one conversation upwards, around what you actually need.
Yes. Every programme starts with the accounts, meetings, and commercial objectives you brief. A theme (category leadership, a specific technology, a buyer pain point) shapes the question set and the editorial arc across the conversations. We can build a named season around this when scope allows.